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VARs Irked By New Microsoft Customer Satisfaction Policy | |
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| Time: 23:43 EST/04:43 GMT | News Source: CRN | Posted By: Kenneth van Surksum | ||
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January is traditionally a time when Microsoft Gold partners re-enroll in the software giant's partner program. But what is normally an uneventful process is taking on new significance this year as Microsoft is now requiring VARs to take part in customer satisfaction surveys in order to stay in the program.
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| #1 By 8556 (173.27.242.53) at 1/6/2010 12:33:13 AM |
| This seems to be an odd requirement and a big waste of time. It takes some doing to become a Gold partner. If the partner's customer's weren't satisfied they would take their business to another partner. It's just how business works. Keep the customer satisfied. I am somewhat paranoid that MS either is wasting partner's time or is building a database so that they can sell direct and cut out the partner's profit on software, however slim it might be. That's how I see MS doing business. To misquote Reagan: verify, but don't trust. |
| #2 By 23275 (68.117.163.128) at 1/6/2010 8:58:10 AM |
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#1, Agreed.
MS has to come into the channel - has to if the their cloud strategy is to work. Anyone trying to make money on percentages on anything they sell is going to get baked. One has to make money on what they do - the services side, and one has to be careful about which services they offer. MS is going to drown most of its partners. It frankly doesn't want them, or need them and increasingly, they'll do more and more that partners once did. |
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