Eurogamer have posted an article about the recent repricing of the Xbox with replies from Paul Fox, European XBox PR. Here is some of the article:
Pricing was one of the biggest gripes that European gamers had about the console though, and thanks to Microsoft's decisive action that should no longer be an issue. Of course, the million dollar question is why was the European price set so high in the first place, when almost everybody was telling Microsoft that it needed to be cheaper to compete with the PlayStation 2.
"There were additional costs, such as shipping and taxes, that were reflected in the price", according to Paul, who believes that even at £300 the Xbox "represented tremendous value" at launch. "In head-to-head comparisons Xbox is clearly the choice for the best gaming experience, and advanced features such as the Nvidia graphics card, online readiness out of the box, and the in-built hard drive meant that €479/£299 was an extremely competitive price for Xbox to launch with."
|