Intel is making a resolution to convince consumers that Centrino notebooks will be the thing to have in 2004.
The chipmaker, which began advertising the notebook-chip bundle to consumers earlier this year, plans to step up its efforts with new ads and an onslaught of new products in 2004.
Dothan, a faster, higher-performance version of the Pentium M chip, and a dual-band Wi-Fi module offering 802.11g, are both expected to be available in Centrino notebooks during the first quarter of 2004. New print and television ads are also in the works, executives at the chipmaker said.
Between the new chips and its stepped-up marketing effort, Intel aims to broaden Centrino's presence in the consumer notebook market. Intel hopes to help PC makers improve the mobility of their consumer-oriented notebooks with thinner, lighter, more wireless-friendly models.
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