Microsoft Corp. and LINX Electronics today announced that at NAB2003 they will jointly demonstrate the first mobile delivery of high-definition (HD) programming over an ATSC-like system. This groundbreaking technical demonstration highlights a potential solution to the challenge TV broadcasters face today -- they cannot reach out to customers who are on the move. It will illustrate, using an over-the-air broadcast from a Sinclair Broadcast Group TV station to a van driving the streets of Las Vegas, how the latest transmission technology together with the state-of-the-art audio and video compression of Windows Media® 9 Series can offer new opportunities for broadcasters, enabling them to reach mobile viewers through digital television (DTV).
|