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ITC bans 'offensive' Xbox TV ad | |
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||
| Time: 07:01 EST/12:01 GMT | News Source: The Register | Posted By: Alex Harris | ||
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Microsoft has been ordered to stop showing a TV commercial for its Xbox games console after it was dubbed "offensive, shocking and in bad taste". The Independent Television Commission (ITC) received 136 complaints about the ad claiming it has caused "considerable distress to many viewers". The ad starts with a woman giving birth to a baby boy. Immediately after the birth, the infant is shot out of a window, and ages rapidly as he travels at speed through the air. He screams throughout the journey before violently crashing into his own grave as an old man. The advertisement ends with the line "Life is short. Play more". | ||
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