| ActiveMac | Anonymous | Create a User | Reviews | News | Forums | Advertise |
|
|
|
User Controls |
|
New User |
|
Login |
|
Edit/View My Profile |
|
|
|
|
|
|
|
ActiveMac |
|
Articles |
|
Forums |
|
Links |
|
News |
|
News Search |
|
Reviews |
|
|
|
|
|
|
|
News Centers |
|
Windows/Microsoft |
|
DVD |
|
ActiveHardware |
|
Xbox |
|
MaINTosh |
|
News Search |
|
|
|
|
|
|
|
ANet Chats |
|
The Lobby |
|
Special Events Room |
|
Developer's Lounge |
|
XBox Chat |
|
|
|
|
|
|
|
FAQ's |
|
Windows 98/98 SE |
|
Windows 2000 |
|
Windows Me |
|
Windows "Whistler" XP |
|
Windows CE |
|
Internet Explorer 6 |
|
Internet Explorer 5 |
|
Xbox |
|
DirectX |
|
DVD's |
|
|
|
|
|
|
|
TopTechTips |
|
Registry Tips |
|
Windows 95/98 |
|
Windows 2000 |
|
Internet Explorer 4 |
|
Internet Explorer 5 |
|
Windows NT Tips |
|
Program Tips |
|
Easter Eggs |
|
Hardware |
|
DVD |
|
|
|
|
|
|
|
Latest Reviews |
|
Applications |
|
Microsoft Windows XP Professional |
|
Norton SystemWorks 2002 |
|
|
|
Hardware |
|
Intel Personal Audio Player 3000 |
|
Microsoft Wireless IntelliMouse Explorer |
|
|
|
|
|
|
|
Site News/Info |
|
About This Site |
|
Affiliates |
|
ANet Forums |
|
Contact Us |
|
Default Home Page |
|
Link To Us |
|
Links |
|
Member Pages |
|
Site Search |
|
Awards |
|
|
|
|
|
|
|
Credits |
 |
MSN Develops Custom Ad to Launch 2003 Ford Expedition | |
|
||
| Time: 00:00 EST/05:00 GMT | News Source: Microsoft Press Release | Posted By: Todd Richardson | ||
|
The MSN® network of Internet services, the world’s leading Internet destination, today launched a newly designed, unique and highly interactive ad to help launch and promote the 2003 Ford Expedition in the United States. MSN built the custom ad product exclusively for Ford Motor Co., marking the first appearance of an animated ad on the MSN home page, one that interactively engages the millions of site visitors with a new kind of “over-the-page” advertising experience. MSN worked closely with Ford’s advertising agency, J. Walter Thompson (JWT), taking its offline creative elements and integrating them with online ad technology to create a cohesive campaign. “We designed a completely new ad with the objective of driving buzz around the new Ford Expedition,” said Joanne Bradford, vice president of MSN Sales at Microsoft Corp. “Swift innovation from a technology standpoint delivered great creativity, and the huge reach of the MSN home page will provide impactive results.” | ||
|
Write Comment
Return to News |
Displaying 26 through 50 of 208 Prev | Last | Next |
The time now is
10:43:01 PM
ET.
Any comment problems? E-mail us |
|
Write Comment
Return to News |
Displaying 26 through 50 of 208 Prev | Last | Next |
The time now is
10:43:01 PM
ET.
Any comment problems? E-mail us |
