Microsoft is getting ready to go full throttle on a program that involves getting its partners to evangelize to customers the long-term benefits of implementing several key Microsoft offerings.
The Business Productivity Infrastructure Optimization (BPIO) campaign, part of the People Ready program, positions Microsoft's unified communications, enterprise content management, and business intelligence technologies as pillars upon which next generation network infrastructure should be based.
In March 2006, Microsoft published a document called the "Microsoft Infrastructure Optimization Journey" on its TechNet Website. The document provides an outline of how customers can realize "dramatic cost savings" from optimizing their IT infrastructure, and how moving from an unmanaged environment to a dynamic, highly automated environment can also result in stronger security.