Remember the Scarecrow’s lament in The Wizard of Oz, “If only I had a brain?” If we were doing a consumer tech take on this classic, it seems to me investors could lament, “If only Microsoft had a right-brain.”
Before you Windows fans deem me the Wicked Writer, hear me out. For the record, I am typing this article on a PC – so no taunts of me being poisoned by the rotten Apple. I’m not saying Microsoft is lacking in gray matter. But I am proposing that Microsoft, as an entity, is strongly left-brained, and this is a major reason it has floundered for over a decade. As a counterpoint, Apple has prospered – an understatement – because it’s whole-brained. I’d venture to guess Google’s “corporate brain,” as I’ll call it, falls somewhere in between Microsoft’s and Apple’s.
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