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  Microsoft launches 'switchers' campaign for Dynamics AX 2012
Time: 12:59 EST/17:59 GMT | News Source: ZDNet | Posted By: Robert Stein

Microsoft is launching yet another “switcher” program, aimed at grabbing users of a competitor’s products with incentives. This time around the product in which Microsoft is hoping to get customers interested is the newest version of its Dynamics AX ERP product, known as Dynamics AX 2012. Microsoft CEO Steve Ballmer is officially “launching” Dynamics AX 2012 today, September 8, via a Webcasted keynote address.

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