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Gag-gift company sues Microsoft over Windows Phone ads | |
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| Time: 07:17 EST/12:17 GMT | News Source: Seattle PI | Posted By: Robert Stein | ||
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Really? You dropped your cell phone in the urinal? Really? Texting is more thrilling than your girlfriend’s striptease? You may remember these scenarios from Microsoft’s “Really?” Windows Phone 7 ad campaign, which says “it’s time for a phone to save us from our phones.” But a gag-gift company says it got there first. Cellrderm, which sells novelty Nicoderm-style patches to alleviate “cell-phone addition,” is suing Microsoft for copyright infringement over its “Bathroom Really” and “Bedroom Really” commercials. The Boca Raton, Fla.-based company alleges Microsoft and its ad agency, Crispin Porter + Bogusky, ripped off two online Cell-R-Derm ads, with essentially the same scenarios. | ||
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| #1 By 8556 (173.29.0.175) at 7/14/2011 4:09:13 PM |
| If true, than even MS's advertising agency has learned how to be "innovative". |
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