In its upcoming version of Internet Explorer, Microsoft will introduce a "Tracking Protection" feature allowing users to block certain websites from collecting information about them. They will also be able to subscribe to "Tracking Protection Lists," directories of untrustworthy sites to be blocked. (Both features are "opt-in," meaning they will need to be activated by users.) Microsoft's announcement comes a week after the Federal Trade Commission said the online-ad industry is not transparent enough about what data it collects from users.
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