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10 Things Microsoft Can Do to Redefine Itself | |
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| Time: 04:20 EST/09:20 GMT | News Source: eWeek | Posted By: Kenneth van Surksum | ||
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When Microsoft executive J Allard announced that he was leaving the software giant, he sent a letter to the company's employees. In that message, Allard said Microsoft should look for talent that will "redefine" what the company has become. He indicated that doing so would be best for Microsoft as it prepares to take on Apple, Google and other competitors that will crop up over the next decade. Allard's comments make a lot of sense. Microsoft is the same company that it was when Windows 95 was released, as the company quickly became the biggest story in the industry. Since then, Microsoft has attempted to reinvent itself in some ways, but time and again, it has failed. It's still the big software company that controls the operating system and office-productivity markets. That's not necessarily a bad thing, but that won't last forever. Microsoft needs to redefine itself. And it needs to make it clear to both consumers and the competition that it's here to stay. | ||
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| #1 By 8556 (173.27.246.50) at 5/28/2010 1:18:10 PM |
| The slide show gives me the impression that the writer wants MS to copy everyone else in all areas. I still believe MS will become a true innovator by eliminating much of the management layer and let "the doers" have the freedom to innovate more. Why hasn't the Surface been re-developed as a tablet PC at an affordable price, for example? How many managers would have to say "let me see that the boss says" at the cost of lost time and opportunities. MS has the same ability to work with Foxconn and Asus, as Apple does, to get the job done. |
| #2 By 95132 (96.25.183.211) at 5/28/2010 9:10:47 PM |
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This slide show was full of most useless suggestions (I mean really make windows open source... get serious); the only two\three that made sense was to get into more of the hardware\entertainment\glitz area and dumping most of the old guard.
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| #3 By 15406 (216.191.227.68) at 5/31/2010 11:24:38 AM |
| #1: To redefine itself, MS has to copy others??? Maybe I missed something, but by that logic MS has been redefining itself for the past decade at least. |
| #4 By 143 (96.28.66.92) at 6/1/2010 12:16:10 AM |
| It's better to do one thing well than a lot of things poorly. |
| #5 By 9589 (71.54.56.105) at 6/1/2010 12:30:48 AM |
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Must have been a sloooow news week at eWeak to foist this article on its readers, but, hey, it did have Microsoft in the title and it did denigrate the company - perfect!!! Run it . . .
Meanwhile, "it needs to make it clear to both consumers and the competition that it's here to stay." Huh? Microsoft has run thousands of companies out of business that were once tech icons and countless others from even bothering to try to come up with anything half as good as it produces. By the way, wasn't it our very own antitrust mutts and those of the so-called EU that hounded Microsoft for over a decade extracting billions of dollars in "fines" because Microsoft was gobbling up every tech company on the planet or so they would have you believe? Boy, tell me I am wrong, but I think they think or at least thought that Microsoft was here to stay. Speaking of monopolies, Apple has enjoyed a market share in downloadable music to that of Microsoft in operating systems and office productivity software. Yet, no US or EU antitrust? Hmmmmm . . . |
| #6 By 15406 (216.191.227.68) at 6/1/2010 1:45:07 PM |
| #5: Geez, I would have thought that you've been here long enough to understand that being a monopoly in itself is not illegal. Why do MS supporters always get that wrong? Perhaps it's the need to draw some sort of comparative parallel where none exists? Whatever. I have yet to hear about Apple kneecapping some other music site, or signing large swaths of artists to exclusive iTunes-only releases. Until Apple shows evidence of using their dominant position to cause harm to the competitive market, there is no issue whatsoever. |
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