Weekly sales of Xbox soared to 12,681 after the price drop - nearly 40 per cent higher than launch week.
Disappointing sales in the first month forced Microsoft to drop the price of Xbox from $649 to $399. The new price took effect last Friday and retailers reported extremely strong sales at the weekend. Independent sales figures back this up. Inform research director Phil Burnham said sales of Xbox reached 12,681 last week, compared with 9124 in the launch week.
Sales were well up on recent weeks.
Retailers sold just 912 Xbox consoles the previous week, but Mr Burnham noted that sales were down because the impending price cut had been announced halfway through that week.
The previous two weeks' sales were 1472 and 1551 respectively.
Last week Xbox outsold Sony's PlayStation 2 for the first time in weeks.
|