After vague statements over the last weeks about internal investments that will allow it to compete in search without Yahoo, Microsoft on Wednesday laid out more of its vision for improving on its current "underdog" position in search.
While describing some new search technologies from Microsoft and some future ideas, executives were also cautious to repeat that theirs is a long-term vision that may take a while to spell success for the company. They spoke during an annual get-together for advertisers, this year hosted on Microsoft's campus in Redmond, Washington.
"I have to say, it's kind of fun to be the underdog," Microsoft Chairman Bill Gates confessed. The company has put an unusual effort toward building the team that's working on search, he said. "We've done more on this to build a great team then on any effort I can remember," he said.
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