Microsoft seems to be pulling in some interesting ad designs, with slogans like "Heir To The Throne" which would give any fanboy a giggle in his/her heart. Some other ads include simple designs and even a video which seems to be a pilot of what they wanted the OurColony Video to become.
So how did Microsoft market their Xbox 360 to be hip and cool? The answer would probably lead you to Jager Di Paola Kemp Design (JDK). We're going to also assume that they had a part in the Electronic Entertainment Expo stage design for the Xbox 360. You know that roundish type stage with the purdy lights beneath J Allards bum?
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