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  How a Ballmer-Bashing, Ex-Exec Would Fix Microsoft
Time: 13:06 EST/18:06 GMT | News Source: Business Week Online | Posted By: Byron Hinson

Joachim Kempin has some ideas how Microsoft, his former employer, can achieve greatness again, and they go beyond his already widely publicized call for the company to deep-six Chief Executive Steve Ballmer. Kempin, who left Microsoft (MSFT) in 2002, was the exec who ran the company’s cash-cow OEM business. He was the guy who cut the deals with hardware makers who bundled Microsoft Windows and Office on their machines. Those negotiations were by most accounts brutal, leaving hardware partners such as Dell (DELL) and Hewlett-Packard (HPQ) reeling. They also led some to call Kempin Microsoft’s Dark Angel. And now he’s peddling a book on Microsoft and is penning a series of blogs for ReadWrite.

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