| ActiveMac | Anonymous | Create a User | Reviews | News | Forums | Advertise |
|
|
|
User Controls |
|
New User |
|
Login |
|
Edit/View My Profile |
|
|
|
|
|
|
|
ActiveMac |
|
Articles |
|
Forums |
|
Links |
|
News |
|
News Search |
|
Reviews |
|
|
|
|
|
|
|
News Centers |
|
Windows/Microsoft |
|
DVD |
|
ActiveHardware |
|
Xbox |
|
MaINTosh |
|
News Search |
|
|
|
|
|
|
|
ANet Chats |
|
The Lobby |
|
Special Events Room |
|
Developer's Lounge |
|
XBox Chat |
|
|
|
|
|
|
|
FAQ's |
|
Windows 98/98 SE |
|
Windows 2000 |
|
Windows Me |
|
Windows "Whistler" XP |
|
Windows CE |
|
Internet Explorer 6 |
|
Internet Explorer 5 |
|
Xbox |
|
DirectX |
|
DVD's |
|
|
|
|
|
|
|
TopTechTips |
|
Registry Tips |
|
Windows 95/98 |
|
Windows 2000 |
|
Internet Explorer 4 |
|
Internet Explorer 5 |
|
Windows NT Tips |
|
Program Tips |
|
Easter Eggs |
|
Hardware |
|
DVD |
|
|
|
|
|
|
|
Latest Reviews |
|
Applications |
|
Microsoft Windows XP Professional |
|
Norton SystemWorks 2002 |
|
|
|
Hardware |
|
Intel Personal Audio Player 3000 |
|
Microsoft Wireless IntelliMouse Explorer |
|
|
|
|
|
|
|
Site News/Info |
|
About This Site |
|
Affiliates |
|
ANet Forums |
|
Contact Us |
|
Default Home Page |
|
Link To Us |
|
Links |
|
Member Pages |
|
Site Search |
|
Awards |
|
|
|
|
|
|
|
Credits |
 |
Q&A: Microsoft's Windows marketing chief says Apple's 'scared' | |
|
||
| Time: 11:41 EST/16:41 GMT | News Source: ComputerWorld | Posted By: Andre Da Costa | ||
|
Do you love Microsoft Corp.'s recent TV ads? (See them all on YouTube here.) Hate its "Apple Tax" marketing campaign? Then meet Brad Brooks. As Microsoft's corporate vice president for Windows consumer product marketing, Brooks approved both campaigns as part of his goal of burnishing Windows 7's image in advance of its October launch (and tarnishing Apple's). Brooks' moves seem to be working. Reviews of Windows 7 are much more positive than Vista's were. And according to a survey this month by Advertising Age, Microsoft is now seen as providing more value than Apple, especially among 18 to 34-year-olds. | ||
|
Write Comment
Return to News |
Displaying 151 through 157 of 157 Prev | First |
The time now is
6:16:04 PM
ET.
Any comment problems? E-mail us |
|
Write Comment
Return to News |
Displaying 151 through 157 of 157 Prev | First |
The time now is
6:16:04 PM
ET.
Any comment problems? E-mail us |
