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  Microsofts search ambitions are its Vietnam
Time: 07:17 EST/12:17 GMT | News Source: ZDNet | Posted By: Kenneth van Surksum

Is Microsoft fighting an unwinnable war with its online business and search obsession?

Its a valid question and one that needs to be asked. At some point you have to wonder if Microsofts Google envy is its Vietnam. As Mary Jo Foley noted Microsofts answer to its online woes is to spend, spend, spend. You have to wonder at the returns. Some analysts have dismissed these online investment worries because the Microsofts broader business is doing fine. But if these online results become a drag just when Microsoft should be at its peak product and earnings cycle its an issue.
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