Alex St. John is co-founder and CEO of WildTangent. Before he founded the company in 1998, he was one of the writers and essential in the creation of Microsoft's DirectX libraries. St. John was also Microsoft's "games evangelist" and pushed the PC and Windows as a key gaming platform.
St. John's current endeavor concentrates on online and downloadable gaming for Internet-connected PCs. The company allows players to play games in several ways by offering free, ad-supported sessions, sessions paid for by gamers via "WildCoins" micropayments, and through full game purchases. A front-end gaming portal, referred to by WildTangent as a "console" even though it's PC-based, offers both casual and enthusiast-quality games through a simple interface.
|