A history-making audience of viewers from around the world united at http://www.liveearth.msn.com to experience the excitement of the Live Earth concerts and confront the threat of global warming. Since the start of the first Live Earth concert in Australia, MSN® has delivered more than 30 million live and on-demand video streams of the concerts. During the exclusive live coverage on MSN, more than 8 million people watched over 15 million streams, with peak simultaneous viewership of 237,000 people making it the most watched entertainment event in online history.

“July 7, 2007, was the greatest day in the history of MSN. Our Live Earth offering has delivered more than 30 million video streams and reached more than 8 million people around the world, a milestone in online history,” said Joanne Bradford, corporate vice president and chief media officer of MSN. “We are thrilled that MSN connected a global audience together for this important issue, and invite people to explore the in-depth experience available on MSN, which millions are continuing to enjoy.”