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Downloadable Call of Duty 2 content generates $1m for Activision | |
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| Time: 12:37 EST/17:37 GMT | News Source: Games Industry | Posted By: Brian Kvalheim | ||
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According to estimates by Activision CEO Bobby Kotick, sales of downloadable content for hit Xbox 360 title Call of Duty 2 have generated USD1 million for the company. Speaking to investors and analysts last week, as reported by GameSpot, Kotick said "approximately USD 1 million" had been generated - which he described as "a critical first step in exploiting online revenue potential and extending the shelf life of our games". Activision has released a pair of premium packs for the best-selling World War II shooter, priced at USD 5 and USD 10. The cheaper of the two sold 105,000 times while the more expensive managed 66,000, according to Kotick. | ||
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