A spokesman for Cinram International Inc. (Toronto:CRW.TO - news) credited higher shipments and a rapidly growing interest in DVD technology on Thursday for the recent upswing in its stock.
Shares of Cinram rose 50 Canadian cents, or 7.6 percent, to C$7.05 on the Toronto Stock Exchange. In just over two weeks, Cinram shares have gained 32 percent.
``There just seems to be a lot of positive news out there about DVDs lately,'' Lewis Ritchie of Cinram told Reuters. ``People tend to feel that if they want to make play in DVDs then Cinram is a good investment.''
Ritchie also said the company is always trying to become more efficient and looking for areas of expansion.
Cinram is one of the world's largest providers of pre-recorded multimedia products and custom-order downloadable content.
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