Beta Butterflies, We have another campaign from our experiential marketing team that has recently rolled out and we would love to have our beta crew try it out. Additionally, the team who designed the campaign would be grateful for any feedback on design, entertainment, ease of use, and any other thoughts. The latest MSN Messenger experiential campaign is titled “MSN Reality Fame.” The main objective of Reality Fame was to develop a marketing tool that allows participants to express themselves in new and entertaining ways. Additionally, we hope that the campaign will create buzz and attract both new and current users in a non-traditional way. Our tactic… Let’s bring the ever popular Reality Show theme, with video and text to speech functionality, to Instant Messaging. We had a lot of great feedback when we shared our spoof campaign last April and are grateful for the enthusiasm (positive as well as constructive criticism) that everyone shared. Please give it a try if you have the time; you can check it out at: www.realityfame.com or better yet try it with a friend by accessing it under the Activities Tab when you open up a conversation window. Please send all feedback to exmark@microsoft.com we appreciate your thoughts!