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Yahoo cues up music site | |
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| Time: 11:23 EST/16:23 GMT | News Source: News.com | Posted By: Byron Hinson | ||
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Yahoo on Monday debuted its new music destination, Launch.com, which represents a departure in the portal's previous branding strategy. The new property is the result of Yahoo's acquisition of Launch Media in June. It's also a step forward in the company's fight with AOL Time Warner and Microsoft to become a hot online music destination. Launch is also a step away from Yahoo's previous branding efforts following acquisitions. With acquisitions such as Geocities and Broadcast.com, Yahoo renamed them Yahoo GeoCities and Yahoo Broadcast.com at relaunch. | ||
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