Microsoft is trying to resurrect interest in what it acknowledges to be lacklustre excitement for its next two generations of Windows: its forthcoming 64-bit extended and Longhorn upgrades.
Microsoft group vice president of platforms Jim Allchin told CRN that Windows XP Professional x64, Windows Server 2003 x64 and Longhorn are major milestones for Microsoft, not incremental upgrades, and the company will invest "massively" in marketing them.
The expected debut of x64 and a new Longhorn build at WinHEC signifies the end of the pure 32-bit Windows era, which began 10 years ago with the introduction of Windows 95.
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