What's ethnography? And what on earth could practice of the exotic-sounding research field have to do with a technology like Microsoft? Tracey Lovejoy is an ethnographer on the Microsoft User Experience User Research team, a part of the Windows Client business unit. She joined the team in July 2001, right out of graduate school, where she studied ethnographic methods and anthropology. In this Q&A, Lovejoy explains how her field of research impacts technology --and the next generation of the Microsoft Windows operating system.
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