The days of the diehard Xbox and PlayStation 2 fans keeping fiercely to their own patch are waning, judging by the rise of the multi-format gaming magazines.
The Sony sector is still the biggest with total circulation of 432,750.
But the highest growth is coming from the multi-format sector, which posted a healthy gain of 9.7%. It's a trend that's likely to continue as it becomes more common to own more than one games device. More than half the circulation in the multi-format sector came from Future's Games Master, with average copy sales of 62,159, up 15.3% year on year.
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