The XBox is the closest thing Microsoft makes to an Apple PC. They fully spec it, they designed the interface from scratch to address a targeted audience, and they even defined a unique case to showcase the offering. At the Game Developers Conference (GDC) last week, Microsoft (Nasdaq: MSFT) raised the bar on what has become one of the more interesting battles in the industry. Actually, it would be more accurate to say Microsoft has taken the gloves off and now -- really -- is going after the entertainment segment.
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