Microsoft this week detailed features and pricing for its upcoming customer-relationship-management platform, which the vendor is targeting at mid-market enterprises. Microsoft's fledgling CRM business was built on the back of two acquisitions: Great Plains Software and Navision Software, the latter of which closed just this week.
Microsoft is tweaking technology from those vendors to its own .NET architecture—along with tools it has built via its BCentral small business Web site—to deliver a CRM package that supports a range of business processes, including financials, distribution, project accounting, e-commerce, human resources, payroll, customer service, sales and marketing, and more. Users access the applications via a Web browser or Microsoft's Outlook messaging client.
Microsoft CRM will be available beginning in the fourth quarter. It can be used as a standalone product or integrated with Great Plains applications including Dynamics, Solomon, and eEnterprise.
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