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360 now confirmed. | |
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||
| Time: 15:33 EST/20:33 GMT | News Source: Spong | Posted By: Brian Kvalheim | ||
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SPOnG is now pretty much certain that the finalised name for the Xbox 2 is actually Xbox 360, with one of our staff infiltrating a top-tier focus group held by Microsoft for its new Xbox last night. As you may know, this comes after Xbox lead J Allard used the moniker Xenon for the first time at last week’s GDC. The study, held in London’s Soho, saw a mixture of male and female gamers and Xbox owners presented with a series of prospective marketing campaigns for the Xbox 360. The three lead contenders to be offered by the best in media and marketing to date are - somewhat depressingly - Xbox 360: Amplify Yourself!; Xbox 360: You're Next!; and Xbox 360: Shine! Really, that’s what they’re working with right now. | ||
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