Identifying the Need: For a child, the Internet is the world’s largest playground. Features such as games, e-mail, chat rooms, educational tools and search engines provide incentives for today’s tech-savvy kid to spend time online. But like on the traditional playground, a watchful eye is needed to help keep kids safer while they are online.
- Sixty-five percent of children in the United States aged 2 to 17 use the Internet at home, at school or at some other location.1
- According to the National Center for Missing and Exploited Children (NCMEC), 66 percent of households with Internet access are not proactively protecting their children with filtering or blocking software.2
- One in 17 children say they have been threatened or harassed online.2
MSN 8: Parents' First Line of Defense:
- A parent wouldn’t send a child to play in the street without supervision, and playing online should be no different. Parental Controls in MSN® 8 give kids the freedom to explore the best of the Web, while helping protect them from inappropriate content.
- With MSN 8 Internet software, each child’s experience can be tailored to his or her maturity, age and interests, while maintaining boundaries that reassure parents.
- Customizable parental controls are an important part of MSN 8 because no Internet service provider can define for everyone what a safe online experience for children looks like. Parents should develop a partnership with their kids to help them make choices as they grow and mature.
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