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Microsoft's new challenge to AOL | |
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| Time: 08:21 EST/13:21 GMT | News Source: CNET | Posted By: Robert Stein | ||
Yusuf Mehdi is not one to shy away from a good fight. As director of marketing for the Windows operating system in the early 1990s, Mehdi helped direct Microsoft's successful strategy against IBM's OS/2. A few years later, he found himself back in the thick of things, this time as marketing manager for Internet Explorer as Microsoft vanquished Netscape Communications in the slugfest over Internet browsers. In both instances, Microsoft started from behind only to emerge with slam-dunk victories. These days, the 36-year-old Mehdi is hoping three's a charm as he heads up the company's MSN unit. But in taking on America Online, Microsoft faces a formidable foe with more than twice its share in the online services market. | ||
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