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I’m Initiative Helps Messenger Grow | |
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| Time: 01:23 EST/06:23 GMT | News Source: *Linked Within Post* | Posted By: Kenneth van Surksum | ||
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Windows Live Messenger’s I’m Initiative, which allows Messenger users to add an icon directing a portion of advertising revenue to the charity of their choice, has contributed to the growth of Live Messenger. Over the four months of the program for which data is available, Messenger has been outpacing its rivals, enjoying growth of up to 8.7% a month, while Yahoo and AOL have combined for no more than 3.8% growth, according to ComScore numbers. | ||
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