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Microsoft Announces Acquisition of Navic Networks | |
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| Time: 00:08 EST/05:08 GMT | News Source: Microsoft Press Release | Posted By: Kenneth van Surksum | ||
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Microsoft Corp. today announced the acquisition of Navic Networks, a leading provider of television advertising solutions. Navics technologies include sophisticated campaign management tools that use relevant data to optimize the delivery and placement of targeted interactive television media and through Admira provide a unified ad network for targeting audiences across television advertising inventory. With the addition of Navic solutions, Microsofts comprehensive advertising platform will be able to facilitate enhanced digital advertising across online and offline environments.
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