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Microsoft Aims Campaign at Older Workers | |
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||
| Time: 07:27 EST/12:27 GMT | News Source: NDTV.com | Posted By: Joshua Baer | ||
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'Has the print on your computer screen become too small? Is that auto-alert you've set up too faint? Can't find your cursor? Hey there, Microsoft says, maybe it's not the technology troubling you, but the inevitable signs of ageing. Microsoft will today unveil a marketing campaign aimed at workers the software company says "may be entering the 'awkward age of computing." The technology it's touting, such as text magnification, speech recognition and filter keys, already exist in Microsoft products, and was developed mainly for disabled users. But with the US work force getting older, Microsoft figures more people are finding their computer has become "awkward." ' | ||
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