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  Microsoft Web Technologies Unveiled at MIX09 Help Businesses Deliver Return on Experience
Time: 13:34 EST/18:34 GMT | News Source: Microsoft Press Release | Posted By: Jonathan Tigner

Today at MIX09, Microsoft Corp. announced a set of platform investments to help companies more efficiently and affordably engage with their customers through a rich, interactive presence on the Web. This includes the release of Microsoft Silverlight 3 Beta and Expression Blend 3 Preview, and continued progress in the cloud with updates to the Azure Services Platform. The company also pointed to strong momentum in platform adoption and demonstrated a number of solutions from key partners including Netflix Inc., Bondi Digital Publishing, StackOverflow.com and KEXP. In addition, building on the success of Silverlight during the Beijing Games, NBC Universal has again chosen Silverlight to deliver the 2010 Vancouver Olympic Winter Games on its official Web site, NBCOlympics.com.

Silverlight 3 empowers Web developers and designers to build the best experiences for their customers through the creation of cutting-edge Web applications. Silverlight 3 helps rich Internet application (RIA) developers work faster with new graphics, animation and 3-D features, and more than 60 controls. Silverlight 3 also ushers in a new generation of high-quality and high-definition video experiences with true high-definition video in full-screen mode, with stutter-free live and on-demand video. Silverlight 3 also gives users more video format choices than ever before, including H.264, along with enhancements such as deep linking, to improve navigation in Silverlight content and automate search engine optimization (SEO) tasks. Finally, Silverlight 3 enables developers to create lightweight Web application experiences that can exist outside the browser. This enables Web sites to deliver more persistent relationships with their customers.

Microsoft also announced Expression Blend 3 Preview, designed to dramatically improve designer and developer workflow and productivity. In the MIX09 keynote address, Microsoft demonstrated SketchFlow, a new capability that allows designers to quickly prototype the flow and composition of applications. Now, for the first time, designers can easily receive annotated feedback on prototypes from stakeholders and rapidly iterate on a project from concept to completion. In addition, Expression Blend directly supports the import of Adobe Photoshop and Illustrator files (including layers and paths), integration of live preview sample data, and a comprehensive set of rich behaviors.

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