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US brands are getting stronger - Microsoft # 2 | |
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||
| Time: 11:51 EST/16:51 GMT | News Source: MSNBC | Posted By: Brian Kvalheim | ||
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Forget the anti-U.S. rhetoric and product boycotts during the Iraq war; American brands are strong and getting stronger. Far from suffering from an anti-American backlash, research published on Friday by brand consultancy Interbrand suggests that megabrands like Coca-Cola, Starbucks and Gap have actually gained in value over the past year. | ||
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