Peter Moore, corporate vice president for Microsoft's Interactive Entertainment Business, had a full schedule last week. He kicked off the week with a keynote at NAB 2007, the annual conference of the National Association of Broadcasters, where he addressed how Xbox 360 is changing the way people interact with their television. Next it was off to the Computer History Museum in Silicon Valley where he addressed Microsoft�s gaming platform as having the most advanced controls in the entire interactive entertainment industry. Moore also visited the University of California, Berkeley�s Haas School of Business, where he addressed the next generation of business leaders and shared information about his own career in the video game industry. Last, he discussed video console sales data released late last week by the market research firm, NPD.

As corporate vice president of the Interactive Entertainment Business in Microsoft's Entertainment and Devices Division, Moore is responsible for leading both the Xbox and Games for Windows businesses. Moore�s team also owns driving games development at Microsoft Game Studios, as well as cultivating relationships with third-party game publishers and developers around the world.

PressPass spoke with Moore for additional background on the thoughts he shared with broadcast-industry leaders and how video gaming is reshaping the television landscape.