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Vista Revisited | |
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||
| Time: 06:42 EST/11:42 GMT | News Source: *Linked Within Post* | Posted By: Kenneth van Surksum | ||
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Last summer, Microsoft's marketing department pulled a strange stunt to prove that its latest operating system, Windows Vista, isn't as terrible as everyone on the Internet claims. The company invited 140 people who said they hated Vista to take part in a focus-group review of the new Microsoft OS, Windows Mojave. The malcontents were blown away by all of Mojave's amazing features, like how well it organized photos and music—why didn't the company put all this great stuff in Vista? That's when Microsoft's sales team dropped the bomb: Windows "Mojave" was actually Windows Vista! The company had rebranded its beleaguered OS to prove that much of what troubled the software was in people's heads, not in the program itself. As long as customers don't know they're using Vista, they love it. | ||
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