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How Apple eclipsed Microsoft | |
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||
| Time: 07:48 EST/12:48 GMT | News Source: The Guardian | Posted By: Robert Stein | ||
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Apple is now bigger than Microsoft, its old rival. Not just in market capitalisation but also in quarterly revenue and profits. Its enormous, ruthlessly efficient and capitalises on its strengths - its brand and marketing, and uses them to promote top class hardware and software packaged as brilliantly designed and easy to use products. | ||
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