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Microsoft To Invest $900M In Vista, Office 2007 Sales And Marketing | |
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| Time: 00:52 EST/05:52 GMT | News Source: CRN | Posted By: Kenneth van Surksum | ||
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Buoyed by improving multi-year license renewals, Microsoft will invest $900 million in sales and marketing to drive Vista, Office 2007 and Xbox 360 deals during the 2007 fiscal year, executives said Thursday. In a conference call today detailing its fourth quarter and 2006 fiscal year results, Microsoft Chief Financial Officer Chris Liddell said the Redmond, Wash., software giant will spend $450 million to launch and market those three key products over the next 12 months, and invest another $450 million to strengthen its sales force and field sales organization to sell those major upgrades. | ||
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