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Microsoft Reduces Xbox Price to $199.99 (U.S.)/$299.99 (CAN) | |
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| Time: 08:30 EST/13:30 GMT | News Source: Microsoft Press Release | Posted By: Byron Hinson | ||
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Through a carefully planned effort that includes the participation of key retailers and third-party publishers, Microsoft Corp. today unveiled its plans for a North American price reduction of the Xbox (TM) video game system. Effective immediately, Xbox will have an estimated retail price of $199.99 in the United States ($299.99 CAN). The price reduction will be supported by a multimillion dollar national merchandising and marketing campaign set to begin this weekend. Microsoft also announced it is reducing the price of Xbox in Japan to 24,800 yen effective Wednesday, May 22.* Xbox was originally priced at $299.99 in the United States, $459.99 in Canada and 34,800 yen in Japan. | ||
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