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Microsoft's 'Apple tax' needs a refund | |
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||
| Time: 17:15 EST/22:15 GMT | News Source: Macworld | Posted By: Andre Da Costa | ||
|
Some people look at numbers and think “Ah, thank goodness: cold hard facts.” Me, I’ve been a bit distrustful of numbers ever since that whole "7 ate 9" business. You see, numbers purport to be all objective and straightforward, but just like words, their meanings can be twisted and turned, interpreted to suit the agenda of whoever's holding their leash. Take, for example, this recent report (PDF link) by frequently-quoted analyst Roger L. Kay, the President of Endpoint Technologies Associates. “What Price Cool?” sets out to discover the “hidden costs” of owning Macs versus owning Windows PCs—but you don’t need to flip to the end of the 10-page report to tell how it’s going to end. Spoiler: Windows PCs are cheaper! It’s right there on page one, where it reads “Sponsor: Microsoft.” | ||
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