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Register secures landmark sponsor deal | |
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| Time: 14:12 EST/19:12 GMT | News Source: The Register | Posted By: Robert Stein | ||
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The Register has this morning signed a landmark exclusive sponsorship deal with software giant Microsoft. The agreement - believed to be worth in excess of $20 million - will no doubt send shock waves through the world's IT community. Deftly sidestepping questions regarding the comprehensive Microsoft rebranding of the Register, directors chose instead to highlight the consumer benefits: "We have decided not to bite the hand that feeds IT, but rather to shake it warmly," said publisher Linus Birtles. "There is no doubt that this 'golden handcuffs' deal will enable us to vastly improve product delivery to our users," he enthused. | ||
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