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Google to Release New Version of Toolbar to Boost User Loyalty | |
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| Time: 00:00 EST/05:00 GMT | News Source: Bloomberg | Posted By: Chris Hedlund | ||
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Google Inc., the most-used Internet search engine, is releasing a custom toolbar for Web browsers as part of efforts to attract more visitors to its sites. The toolbar, which comes with some new computers, allows users to create their own buttons and store lists of their favorite Web sites, said Sundar Pichai, a Google group product manager. Google is adding features to the toolbar as a way to increase the number of customers who visit its Web site. The company is battling Yahoo! Inc. and Microsoft Corp., who offer their own toolbars, for a larger share of Web users and the advertisers seeking to reach them. | ||
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