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Smartphone stragglers: Microsoft and BlackBerry battle to secure third spot | |
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| Time: 13:51 EST/18:51 GMT | News Source: The Verge | Posted By: Byron Hinson | ||
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News of BlackBerry 10's delay last summer was met with doomsday predictions by many, in the midst of a market share decline and a battle to remain relevant. After a boom of BlackBerry capturing the enterprise market, Apple's iPhone debuted in 2007 and changed the game for the entire phone industry — BlackBerry included. The company's stock lost nearly 75 percent of its value by the end of 2011, hitting a seven-year low. Former CEOs Mike Lazaridis and Jim Balsillie stepped down last year to make way for Thorsten Heins to take a sole CEO position at the company. But can Heins rebuild the empire for a battle to secure third spot or more? We're about to find out. | ||
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