MSN today announced an alliance with LivePlanet, the Los Angeles-based production company behind the three-time Emmy-nominated multiplatform series �Project Greenlight� for HBO and Bravo. LivePlanet will produce �Fan Club: Reality Baseball,� the first content that will be launched under the recently announced MSN� Originals initiative to bring a new generation of storytelling online.

�Fan Club: Reality Baseball� moves unscripted programming into the big leagues of new media with rich and compelling, always-accessible content and interactivity that puts the MSN audience at the center of a unique entertainment experience. �Fan Club� gives fans control of the Schaumburg Flyers, a real professional minor league baseball team based in a suburb of Chicago. Each day, new online content will tell the stories of the Flyers� players, giving the fans intimate knowledge of �their� ballclub, as well as the team�s coaches, wives, girlfriends and personalities, revealing their dreams, demons, triumphs and difficulties, on and off the playing field. MSN users will manage the team on a daily basis, voting to determine such key decisions as the batting lineup, fielding positions and pitching roster. Fantasy baseball meets reality TV in �Fan Club: Reality Baseball,� where the fans run the team and control the action.