Apple has won more praise, this time from marketing title Advertising Age, which has named the company as one of the top 'Big Brand Success Stories' of 2003. iPod and iTunes Music Store are the main thrusts of Apple's success this year, Advertising Age says: "Apple Computer CEO Steve Jobs this year becomes the first person to be named to Advertising Age's list of leading brands three times." Jobs has appeared in the top 100 twice this year.
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