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Q&A: Microsoft's New Vice President for Partners Shares Vision for Partnership Channel | |
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| Time: 12:51 EST/17:51 GMT | News Source: Microsoft | Posted By: Byron Hinson | ||
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Microsoft's new vice president for the Worldwide Partner Sales & Marketing Group, Allison Watson, has a long record as a champion for partners. In her new role, she is responsible for the company's worldwide strategy for the partner channel. Watson was previously chief of staff for Kevin Johnson, senior vice president of Microsoft Americas, for whom she led business development projects in strategic business system design, sales force expansion, and knowledge worker productivity sales and marketing. She served three years as general manager of Microsoft's Mid-Atlantic District, based in Washington, D.C., leading the sales, marketing and consulting teams to top-tier results in customer and partner satisfaction and revenue growth. As a leader in the U.S. East Region, Watson's work helped define Microsoft's U.S. field strategy around integrated partner marketing and selling, partner development and recruitment, and field alignment of sales, services and partner models. | ||
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