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Can Microsoft catch the teen spirit? | |
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| Time: 12:28 EST/17:28 GMT | News Source: CNET | Posted By: Bill Roach | ||
|
How does Microsoft spell hip? N-E-T-G-E-N. About 18 months ago, the software titan set Tammy Savage to the task of creating a new software division that would develop software for the group of teenagers and young adults that grew up using the Internet. Right away, 33-year-old Savage, who is general manager for Microsoft's NetGen division, realized this group, ranging in age between 13 and 24, used radically different means of socializing, finding information or even buying and selling goods than any other generation before it. They met friends online in chat rooms as easily as local malls or scoured eBay for hot deals rather than hitting the thrift store or discount store down the block. | ||
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